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mean circle

Mean (verb) intend (something) to occur or be the case.

Circle (noun) a group of people with shared professions, interests or acquaintances.

Mean Circle is a venture firm that uses strategic partnerships with athletes and entertainers to add value into the Pre-IPO Tech and Consumer Packaged Goods (CPG) space.

About Albert sye

Albert G. Sye, IV

Founder/Managing Partner

Albert brings his extensive knowledge of sales, marketing, branding and venture capital/private equity investments into his new venture:
Mean Circle.

Albert has a 15-year career in the beverage industry; spanning from brands like: CRUNK!!! Energy Drink , Muscle Milk ,  Atlantico Rum (owned by pop sensation Enrique Iglesias), Zing Vodka (founded by the Maloof Family) and Conjure Cognac (owned by Chris “Ludacris” Bridges and sold to Camus Cognac in August 2016).

In February 2015, Albert served as brand consultant for Core Nutrition, which was sold to KDP in November 2018 for $525M. In March 2019, Albert partnered with DYLA Brands (FORTO Coffee), leveraging his relationship with NBA Hall of Famer Shaquille O’Neal to bring him onboard as both an investor and the co-owner of FORTO Coffee.

Albert is a Venture Partner at Value Investment Group and Intersect VC. His primary focus is on Pre-IPO tech unicorns and growth stage CPG (consumer packaged goods) companies.


Investment Portfolio


AirBnB‌ is a privately-held global company headquartered in San Francisco that operates an online marketplace and hospitality service which is accessible via its websites and mobile apps.


Lyft is an on-demand transportation company based in San Francisco, California. It develops, markets, and operates the Lyft car transportation mobile app.


Rent the Runway is an online service that provides designer dress and accessory rentals. It was started by Jennifer Hyman and Jennifer Fleiss, who launched the company in November 2009.


Turo, formerly RelayRides, is an American peer-to-peer carsharing company. The company allows private car owners to rent out their vehicles via an online and mobile interface.


Lime, formerly LimeBike, is a transportation-rental company, based in the United States. It runs bicycle, scooter, and car sharing systems in various cities.


NOBULL is a footwear, apparel and accessory brand for people who train hard and don’t believe in excuses. If you think gimmicks in your shoes make you a better athlete, NOBULL is not for you.


A fund that secures the purchase of shares in late-stage venture-backed companies from existing shareholders.


Automattic Inc. is a global distributed company which was founded in August 2005 and is most notable for, as well as its contributions to WordPress.


DraftKings is an American daily fantasy sports contest and sports betting provider. The company allows users to enter daily and weekly fantasy sports–related contests and win money.

Featured Investment

Why Keurig Dr Pepper Is Buying CORE Nutrition For $525M


Shaquille O’Neal invests in FORTO Coffee—after saying passing on Starbucks is his ‘biggest mistake’


Exclusive Interview with Ludacris: The Secret Formula of Conjure Cognac Revealed


Ludacris imagines the possibilities with new Conjure ad.

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